Class of 2013

Cowism- An Initiative by Arunokalp Social Organization for Rural Development.

Name of the Social Entrepreneur

Mr Chetan Raut

Area of Operation

Chandrapur District in eastern Maharashtra(Vidarbha Region)

About the Venture

Cowism is Initiative for sustainable integration of indigenous cows in agriculture in order to reduce input cost of agriculture and provide regular income to farmers. Cowism works to promote, motivate, train and help farmer to take up sustainable organic farming practises and rear Indian cows for sustainable and profitable agriculture. To support this non-profit core activity it takes allied activity of selling Indian cow’s A2-type (A2-beta casein) milk and use this same Locavore supply chain of A2 milk to channelize organic farm produce to the farmers. It intends to achieve following impact Reduction in input cost of agriculture Dependency on external finance for agriculture will gradually reduce Increase in cattle rearing Regular supportive income Capacity to sustain in adverse condition Easy access to protein diet for family Sustainable and profitable farming Farming be treated as dignified profession