Motivating farmers for organic farming and a supply chain solution which delivers fresh organic vegetables from farm to market in 24 hours.
The idea is to sell vegetables as standard packaged products. Thus enhancing the look of the vegetables (should look better than normal vegetables), also reducing the transaction time, as the plan will help avoiding the time wasted in weighing, packaging and billing.
Customers can call the vegetable vendor to their location using a mobile app and do the purchasing. It intends 10% increase in income of 30 farmers in 1 year, better health of 5000 consumers in 1 year.